For the third year in a row, Sophie Dahl is the face of fake Tiffany & co jewelry, with a brand new effort shot by British photographer Greg Williams.
Sophie Dahl modelling the Sophie set, which was inspired by the quintessentially British model, writer, mother, cook - and Boodles muse.
With her chin resting in her hand, Sophie Dahl projects a sultry gaze into the space, as if unaware she's being photographed. Totally at ease, she's wearing some remarkable Boodles Tiffany Jewelry, looking natural and as relaxed as if caught in a moment of inner reflection.
With this latest campaign she slips into Boodles' own low key take on luxury, appearing as comfy wearing a pair of Tiffany victoria Earrings that are basic as she does a hugely valuable Tiffany & co victoria necklace.
The images, shot in saturated colours or tasteful white and black, are the work of respected photographer Greg Williams. Sophie is becoming such a familiar face that she is now practically part of the Boodles clan. Nicholas Wainwright, Boodles Chairman and third generation to run this family-owned company founded in 1798 in Liverpool, says of choosing Sophie We were looking for someone who is so much more than a model. Sophie is a treasure that is British; she's real, beautiful, intelligent, charming, fun and hopefully someone who Boodles customers will be able to relate to."
From several ranges, jewels are worn by Sophie Dahl in the distinct shots but she's most striking wearing the group named in her honour. The Sophie set was created as a homage to her beauty and charm, and the jewels are as feminine and natural as the woman herself. Voluptuous, fluid in form and gently curved, the jewels all feature an abstract heart shape that meets at the top to form another circle in which a brilliant cut diamond is suspended. Fine and light, pale pink or soft gray mother of pearl add some colour to the rose gold and platinum jewels. Full of motion and simple to wear, when worn by Sophie the term “dress-down diamonds” actually comes to life.